Pat the pork shoulder dry with paper towels, then combine the salt, pepper, garlic powder, smoked paprika, brown sugar, and ground cumin in a bowl.
Rub the spice mixture all over the pork shoulder. Cover and refrigerate for at least 6 hours, or preferably overnight.
Preheat your smoker or grill to 230-250°F (110-120°C), and prepare the smoking wood for your desired flavor.
Place the pork shoulder on the smoker rack and smoke for 6-7 hours, until a firm bark forms on the outside and the internal temperature reaches 165°F (75°C).
Spritz with apple cider vinegar every 1-2 hours to maintain moisture and promote bark formation.
In a small bowl, combine the honey, BBQ sauce, Worcestershire sauce, and apple cider vinegar.
Once the pork reaches an internal temperature of 165°F (75°C), slather it with the glaze, then wrap it in butcher paper or aluminum foil and return it to the smoker for another 3-4 hours, until the internal temperature reaches 200-205°F (93-96°C).
Remove the pork shoulder from the smoker and let it rest for at least 45 minutes to allow the juices to redistribute.
Shred or slice thinly and serve on fresh buns with grilled vegetables or coleslaw.
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